Undergraduate Programs Articles

Consumer Insight Center Research Lands in Prestigious Journals

Consumer Insight Center Research Lands in Prestigious Journals

When Assistant Professor of Management Andrew Schnackenberg needed to do some research for a manuscript he was working on, he knew exactly where to go: the Consumer Insights and Business Innovation Center (CiBiC). CiBiC, which opened in 2017 at the Daniels College of...

How Daniels Marketing Courses Prepared Me for My Career

How Daniels Marketing Courses Prepared Me for My Career

Like many college students, I often found it difficult to imagine how my classes translated to the real world. Now that I’ve graduated, however, I can see how the courses I took set me up for success in my career. At DU, I studied marketing at Daniels because I always...

Representation Matters

Representation Matters

For Anslem Gardner (MBA 2016), representation matters. It matters because marginalized and underserved children and teens need strong leadership role models and resources to help them climb out of the abyss of systemic racism and unconscious bias that still pervades...

Making Space for an Internship

Making Space for an Internship

Like many students, Amina Penn was searching for the elusive perfect internship: one that would provide valuable experience in a field she was interested in and one that would hire her as an undergrad. She found one that met all those criteria—and then some. Penn, a...

Student Campaign Against Gender-Based Violence Goes National

Student Campaign Against Gender-Based Violence Goes National

Grace Wankelman didn’t mean to start a movement. When she teamed with Shannon Saul (BA ’20) and Madeline Membrino, a rising fourth-year student at the Josef Korbel School of International Studies, urging the University of Denver to “do better” addressing and...

Business Analytics Students ‘Play Ball’ With Pro Teams

Business Analytics Students ‘Play Ball’ With Pro Teams

While the talk show hosts and armchair quarterbacks debated just why the Denver Nuggets lost their March 11 basketball game, Daniels undergraduate students Brandi Vu and Charlotte Simon hardly had to guess. They looked at data they had compiled from the game against...

Alum’s Film Premieres at Toronto Film Festival

Alum’s Film Premieres at Toronto Film Festival

When Zachary Green (BSBA 1996) attended the University of Denver, he didn’t even take a film class. He studied marketing, business and was a part of the men’s basketball team. Yet today, Green is the co-founder of a screening competition where feature films are making...

Daniels Journal: For Students, By Students

Daniels Journal: For Students, By Students

As classes moved online and students went home last quarter, junior finance major Amanda Martinez and junior economics major Jessica Silva delved into restarting the Daniels College of Business student publication. The business school’s previous student-led newspaper,...

Take Five

Take Five

It isn’t unusual for college students to have interests outside of the classroom, but how many are launching exciting new businesses? Four Daniels College of Business students are not only doing just that, they each marked a milestone in their ventures by showcasing...